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Purple Announces PurpleCRM ASP through Personable.com

SEATTLE, WA., March 13, 2001 – Purple Solutions Inc. announced today that Personable.com delivers PurpleCRM as an ASP offering. Personable.com is a leading ASP of Microsoft products. PurpleCRM is their premier Customer Relationship Management (CRM) product.

PurpleCRM is the award winning (Denali Group, Best CRM 2001) Outlook-based enterprise CRM solution based on Microsoft BackOffice and Outlook. PurpleCRM is an intuitive enterprise CRM offering that helps firms manage their sales process.

Purple CEO, Terry Benish said, “Personable.com and PurpleCRM in an ASP configuration is a market making combination. We are excited to participate with Personable.com in this strategic product offering.”

Personable.com CEO Benjamin Chou said, “PurpleCRM gives us strategic advantage in the rapidly increasing CRM market.” Chou continues, “PurpleCRM, is a great incentive product that enables us to gain a large share of the Microsoft ASP market.”

Microsoft Network Solutions Group, (Group Manager), John Ford states, “We are very excited about the partnership between Purple and Personable.com. This alliance enables Microsoft and its partners to fulfill our goal of achieving a sure foothold in the CRM hosted application market.”

PurpleCRM is a value added CRM software solution for the enterprise. Unlike traditional CRM, sales professionals will use PurpleCRM for the value it brings to their business. It runs on Microsoft BackOffice Server, which includes: Exchange 2000, SQL Server 2000 and Office 2000.

About Purple

Purple Solutions Inc. develops Customer Relationship Management (CRM) solutions for small to mid- size businesses. Purple's experience in the CRM arena has created intuitive, easy-to-use products that are robust and scalable, and will accommodate voice communications and other devices including handheld. Contact: Corinne Snow – (206) 691-7702 – corinnes@purpleinc.com or visit www.purpleinc.com.

About Personable.com

Personable.com is the first true consumer ASP providing maintenance, accessibility and ease of use to a full spectrum of shrink-wrapped applications online for individuals and small-to-mid-sized enterprises on a subscription basis. Personable.com's mission is to offer virtually limitless application computing power anytime, anywhere. Visit www.personable.com for additional information.

For further press information, please contact:

Christina Song
Personable.com
714.430.6944

PurpleCRM is a trademark of Purple Solutions Inc. in the United States and other countries.

Microsoft, Windows 95, Windows 98, Windows NT 4.0, Windows 2000, Office 2000, Outlook 2000, Exchange Server, SQL Server are either registered trademarks or trademarks of Microsoft Corp. in the United States and other countries.

Personable.com is a registered trademark of Personable.com. All other trademarks are property of their registered owners.


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